The Northern Rivers NSW Brand
An invitation to the world – to visit, to invest, to share Almost a year ago demographer Bernard Salt encouraged the communities of the Northern [...]
Letter from the President: April 2020
The market capitalisation declines induced by COVID-19 in the ‘Air & Travel’ and ‘Commercial Aerospace’ sectors have been profound. Source: McKinsey & Co. [...]
Impact of COVID-19 on hotel performance
STR has created an up-to-date report detailing the impact of COVID-19 on hotel performance in the Pacific region. Download the report here.
Draft Sustainable Visitation Strategy Report
The vision for Byron Shire’s Sustainable Visitation Strategy 2020-2030 is: “Byron Shire welcomes visitors and supports a visitor economy that cares for and respects [...]
US outlook for 2020: Coronavirus and the risk to hotels
The impact of the COVID-19 spread in recent weeks has been negative for nearly all hotel operators in the US. This report details how the [...]
Impact of the COVID-19 outbreak on the Pacific hotel industry
STR recently hosted a webinar detailing the impact of the COVID-19 outbreak on the Pacific hotel industry performance. You can download the presentation here.
CBRE’s Short Term Rental Report
The sharing economy – specifically the short-term rental (STR) market – is undoubtedly here to stay. What was first dismissed as an insignificant niche product, [...]
Letter from the President: December 2019
AGM season for Byron’s stakeholder groups. Over the past weeks most of our shire’s key stakeholder groups have navigated their Annual General Meeting (AGM) responsibilities. [...]
Letter from the President: November 2019
Byron Bay’s visitor economy grew 70% in seven years. In the past seven years, total visitor numbers to Byron Bay have grown 69%, from [...]
Sustainability initiatives in the Byron Shire and beyond
Australia is home to a whole host of forward-thinking sustainability associations, groups, not-for-profits, and organisations, with several based right here in the Byron Shire. [...]