Collecting and interpreting Byron’s visitor economy data and research is a core aspect of our mission. Read the latest findings here.

Source market: Melbourne

Domestic day visitor market

Byron Bay visitor economy snapshot 2018

Byron Bay vs. Noosa

This research represents the first ever analysis of the Melbourne region’s overnight holiday market for the year ending September 2018.

Discover the trends and habits of domestic day visitors to the Byron Shire for the year ending September 2018.

Uncover the key findings from our research into the region’s visitor economy for the year ending December 2018.

This infographic examines the differences and similarities between Byron Bay and Noosa over a four-year period ending September 2018.

Sydney holiday market snapshot

South-East Queensland overnight market snapshot

Byron Bay visitor economy snapshot 2017

Visitors to the Byron Shire 2017

This research represents the first-ever analysis of the Sydney region’s overnight holiday market in the Byron Shire.

Find the profile and trip behaviour of the SEQ self-drive, holiday, leisure, short to medium break market, which represents 267,000 overnight visitors.

The Byron Bay visitor economy has a significant impact on the professional and personal lives of those who choose to live in the region.

Domestic overnight visitors are the bread and butter of the visitor economy, accounting for almost two-thirds of visitor nights and more than 75% of visitor expenditure.